Don’t Ignore Google AdWords’ Content Network
Many of you may have been like I was …Ignoring Google AdWords‘ Content Network because of low click through rates and low conversions. The problem with the content network, I eventually discovered, has nothing to do with the quality of the network and everything to do with the way these campaigns need to be setup. A properly set up Content Network Campaign can add a lot to your search engine marketing ROI.
Brad Geddes has put together a good article about how to take advantage of this network to create quality leads and sales. You can read his article at Search Engine Land: http://searchengineland.com/a-unique-look-into-content-network-organization-to-increase-total-sales-17069
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About this entry
“Don’t Ignore Google AdWords’ Content Network”
- Published:
- 4-May-2009 / 2pm
- Author:
- Paul Pedersen
- Category:
- Pay-Per-Click
- Tags:
- campaign, content network, google, google adwords
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